• $120M+ Managed Ad Spend

  • $600M+ Revenue Generated

  • 5:1 Average ROAS

  • Google | Meta | Connected TV | & More

Strategy, execution,and accountability —aligned.

Most marketing programs don't fail from lack of effort. They stall due to misalignment between strategy, execution, and measurement.

Avanti brings these into alignment — building systems designed for consistent, scalable growth. Every initiative is evaluated based on its direct contribution to revenue and efficiency.

  • Revenue & Growth Strategy

    Define how marketing translates into measurable revenue.

  • Performance Marketing

    Hands-on optimization across core acquisition channels — paid media, digital platforms, and emerging opportunities.

  • Strategic Advisory

    Experienced guidance for critical growth decisions, organizational structure, and marketing leadership alignment.

1 of 3
  • Nerdwax

  • Waste Management

  • Onewheel

  • Omnilux

  • Flaus

  • Hallmark

  • A Shop of Things & Burning Love

  • And More

A more direct way to work.

Avanti was built around a simple premise: companies should have direct access to experienced marketing leadership. Every engagement is led directly by Dominic Lendino — no junior handoffs, no diluted accountability.

Collapsible content

Direct Access to Experience

Senior expertise on every engagement — strategy is not delegated.

Clarity in Complexity

Complex marketing environments simplified into clear, actionable direction.

Execution Matches Strategy

Both are developed and refined together — no gap between planning and action.

Measured, Predictable Growth

Systems that consistently drive revenue — not one-off performance spikes.

The Proof In Action

Two sister brands. Zero running ads. One partnership that changed the revenue trajectory.

The Setup

Mia Calotta runs two complementary retail brands — A Shop of Things and Burning Love — with storefronts in Nashville and New York City. When she brought Avanti in, paid advertising had gone completely dark. No campaigns, no structure, no spend. At the same time, economic headwinds were making revenue increasingly unpredictable. She needed results, and she needed them fast.

What Avanti Did

  • Rebuilt paid social from scratch on Meta for both brands simultaneously
  • Launched and scaled Advantage+ Shopping Campaigns for direct-response revenue
  • Deployed Google Shopping and brand search for A Shop of Things for full-funnel coverage
  • Structured the engagement as a true performance partnership — we win when you win
  • $1.47M Tracked Revenue

  • 4.73 Blended ROAS

  • 18,683 Purchases

  • $312k Total Ad Spend

  • 5.38 Burning Love ROAS

  • Partnered since Aug 2024

What it's like to work with Dom.

Dom is a rarity who excels at high-level strategic planning just as much as he does with executing the day-to-day. His ability to quickly learn, master, and scale new ad channels — like CTV — is a trait that sets him apart from the average performance marketer. He's also never content with doing the bare minimum and regularly goes above and beyond, whether that means working through the weekend to reallocate channel budgets in real time for a flagship product launch or revamping our BFCM (Black Friday Cyber Monday) measurement framework. To top it off, he's a genuinely kind person who doesn't seek out credit and consistently puts the client's goals above all else.

Eric del Valle | Director of E-Commerce & Advertising at Onewheel

Dom has really helped me increase traffic and revenue for my business. His knowledge and expertise has helped us find some clever solutions and he's very easy and fun to work with!

Mia Calotta | Owner A Shop of Things & Burning Love

We have an Italian restaurant in my city, also called Avanti, and just like their gnocchi, working with Dom will have you asking for seconds. Dom is highly organized, analytical, and makes strong data-driven decisions to get the results you need. Having worked on transforming several different brands together, I'm confident Dom is the next step your marketing needs.

Josh Andrews | Founder Copy Culture

WHERE AVANTI FITS

Engaged when clarity matters most.

Growth has stalled despite increased marketing investment

More budget isn't the answer — better systems are. Avanti identifies where spend is leaking and builds a framework that turns investment into compounding returns.

Marketing lacks clear ownership and accountability

When no one owns the outcome, nothing moves. Avanti installs clear structure, defined metrics, and direct accountability across every marketing function.

Paid channels are underperforming relative to spend

Underperforming channels are rarely a channel problem — they're a strategy and measurement problem. Avanti diagnoses the gap and rebuilds for efficient, scalable acquisition.

The organization has outgrown its current marketing structure

Growth exposes cracks in structure fast. Avanti helps companies evolve their marketing operation to match where they're going, not where they've been.

Leadership needs experienced, objective guidance on critical growth decisions

Sometimes you need a seasoned voice outside the building. Avanti provides direct, unfiltered strategic counsel grounded in real performance experience.

How We Work

A structured path to scale

01 | Growth Breakdown

Identify where your revenue is leaking and what’s holding scale back.

  • Funnel teardown
  • Acquisition analysis
  • Conversion bottlenecks
  • Clear, prioritized opportunities

02 | Strategic Guidance

Design the system required to grow profitably.

  • Acquisition strategy
  • Funnel architecture
  • Creative direction
  • 90-day execution roadmap

03 | Execution Partnership

Operate and optimize your growth engine.

  • Paid media management
  • Creative testing systems
  • Funnel optimization
  • Ongoing performance scaling

Limited availability. Selective engagements.

The Operator Behind Avanti

Dominic Lendino has spent his entire career in performance marketing — 13 years inside agencies, followed by 4+ years of independent consulting before launching Avanti. He's not a generalist who drifted into marketing. He's a specialist who has operated at scale across every major growth channel.

Dom's work spans e-commerce, product launches, market validation, and scaling companies — from regional businesses to nationally recognized brands. He's managed campaigns for household names and built growth systems for emerging challengers, applying the same enterprise-level rigor regardless of company size.

What sets Dom apart isn't just the numbers. It's the rare combination of high-level strategic thinking and hands-on daily execution. He's equally comfortable in a boardroom conversation about positioning as he is reallocating channel budgets in real time during a flagship product launch. He was an early adopter and authority on emerging channels like Connected TV — not because it was trendy, but because he mastered it before most knew it existed.

Avanti exists because Dom saw the same problem repeatedly: companies paying for senior strategy and getting junior execution. He built Avanti to close that gap — permanently.